Design Thinking for Social Change: A digital game that sparks imagination and innovation for good
Shannon Hopkins Co-Founder & Lead Cultivator Shannon Hopkins is an extreme networker and social entrepreneur living in East London. Her passion for community and individual transformation has launched or influenced the formation of fifteen campaigns, projects, and organizations — and trained over 200 social entrepreneurs. In 2008, Shannon was awarded the Women of the UN and UK’s Annual Woman of Peace Award for The Truth isn’t Sexy, a campaign that addressed the demand side of human trafficking. A Texas native, in 2004 Shannon moved to London and founded Matryoshka Haus. Part incubator, part community, part training organization, Matryoshka Haus which launched 13 social ventures. In 2020 with over a decade’s worth of work, passion, and learning along with 2 colleagues she launched RootedGood to focus in the USA. Shannon’s mission-centered focus on bridging the gap between partners, funders, and cause-related champions in a post-Christian secular world is rooted in one powerful concept: inspiration. In her words, “I think we undervalue what inspires us and moves us to act… but once someone is inspired it can really set a whole host of things in motion.” Follow @RootedGood on socials! We're on Instagram, Facebook, Twitter, & LinkedIn. Visit our website: www.RootedGood.org
Rooted in our collective experience launching social enterprises, and many years assisting institutions and social entrepreneurs succeed, RootedGood empowers social impact organizations and leaders to make good in the world. Our tools and games help you implement design thinking, produce creative ideas, launch new ventures, generate revenue consistent with mission, measure your impact, and more.